David Partain

Entrepreneur Leadership Network Contributor
CMO of FlexShares

David Partain is SVP of Northern Trust and CMO of their subsidiary, FlexShares Exchange Traded Funds. He has over 15 years of marketing, sales and finance expertise and was named one of the "20 Rising Stars in Finance" by the Gramercy Institute.

Latest

Marketing

Entice Customers to Make Additional and Larger Purchases Using These Two Tactics

With transparency, permission, and an eye on the customer's perception of value, you can knock both cross-selling and upselling out of the park.

Marketing

This is What You Need in Your 5-Year Marketing Plan

Every five-year marketing plan works around unknowns, but it's still possible to get a workable blend of fact and flexibility.

Growing a Business

Give Your Employees The 3-Point Strategy They Need To Drive Sales

Creating a strong value proposition can change your team for the better, but it's easier said than done.

Growing a Business

Are Your Sales and Marketing Teams Disjointed? Here Are 4 Steps You Can Take To Ensure They're in Sync.

Forming a strong relationship between sales and marketing is often a slippery slope. Here are four tips on how to do this.

Resumes & Interviewing

5 Hiring Strategies You Should be Using in a Labor Shortage

Improve your interview process to both find better matches for your company and draw in talent.

Leadership

Deep Work in the Office Will Look Different Now

Deep work is one of the most effective and productive methods of getting work done. As companies transition back into the office, there need to be changes made in order to promote this type of focus.

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